Collaboration - Kaldi
Identity and online presence for a specialty coffee shop

Veltech designed the digital identity of Kaldi, a specialty coffee shop in the heart of Clermont-Ferrand. The mission combined art direction, front-end development and optimization of local presence.
The challenge was to bring a pared-back physical experience online, made of exceptional coffees, matcha, fine pastry and fresh-pressed juices, without betraying its understatement. We built a refined interface with a controlled visual rhythm, faithful to the atmosphere of the place.
Development prioritizes loading speed, flawless mobile reading and local SEO optimized for discovery. The menu and practical information are accessible without friction, extending online the precision of the experience served in-house. A sober foundation, in the image of a place that bets on high standards rather than volume.
+47%
Conversion growth
+35%
Organic traffic
2
Services delivered


