home
navigate_next
Blog
navigate_next
Social networking

Influencer marketing feedback

Influencer marketing feedback

Reliable, fast and relevant

Thanks to the place occupied by social networks in everyday life, a new breed of popular personalities has emerged: influencers.

Thanks to their highly appreciated content, these people are followed by millions of subscribers. Thanks to their "influence", companies call on them to develop their brand/product/service.

What are the objectives of influencer marketing?

One statistic in particular should catch your attention: 40% of an influencer's subscribers are likely to make a purchase following a publication.

  • Influencer marketing should boost your sales.
  • It allows you to target a very specific category of customer.
  • Your brand image will be greatly enhanced.

How do you recognize an influencer?

An influencer is generally recognized as such by the number of subscribers he or she has, but also by the relationships he or she maintains with his or her community.

It's important to note that celebrities are "natural" influencers. Of course, getting in touch with them isn't easy. However, Veltech is here to help you collaborate with the celebrity of your choice.

"Influencer marketing has quickly become one of the best digital levers for companies and brands."
An influencer: which one to choose?

In addition to celebrities, who are considered the highest level of influencer, there are 3 other levels. Influencers are categorized according to the size of their community.

  1. Nano-influencers: followed by 500 to 5,000 subscribers.
  2. Micro-influencers: followed by 5,000 to 30,000 subscribers.
  3. macro-influencers: followed by 30,000 to 700,000 subscribers.

"Okay, but how do we get in touch with them?"

Nano-influencers are easier to get in touch with. On the other hand, things start to get complicated for the other three categories (three with the celebrity category). These people receive hundreds, if not thousands, of messages every day.

The solution? Contact us and let us take care of the rest. The influencer of your choice will ring your doorbell!

Any questions?

We'd love to hear from you!

Talk now